Seminars | Workshops | Presentations


Have a look at some of the recent seminars I've delivered.
If you're wanting something different from the list - i.e.: retail specific - or small business focussed - and its not listed here - drop me a note, giving me an idea as to what you're wanting. There are lots of areas I work on with my private clients that I don't necessarily promote in the public arena. And, if I can't do it, I probably know someone who can.  

A sampling of Subjects:

Controlling Your Buying; Customer Service; eCommerce and What It Entails; Facebook for Retailers (advanced); Local Marketing for Retailers; Marketing to Gen Z, X, Y, Boomers and Builders; Move That Stock; Multiple Store Sales Management; Outside Sales Rep Skills; Retail Selling Skills; Retail Sales Management; Social Media Marketing; Visual Merchandising

Let's start the conversation...

Eight Buyer Types

For anyone in sales it is important to be able to recognise the ‘buyer’ type of your potential customer so that you eight buyer typescan target your sales activity to them.

In this seminar we teach you the profile of the 8 distinct buying types and how to maximise your opportunity to get them buying – from visual merchandising tips, to communicating with them, special offers and pricing, developing trust and recognising the different shopping styles of males and females.

Recognising the type of buyers you attract (and, yes, you can attract all 8 types) and how to work with them will make it so much easier to target your marketing.  Don't be a slave to 'scatter gun' marketing that only works for a small proportion of your customers.

Not everyone buys on price – learn about the other touch points and what buttons to push with your buyers.

IDEAL AUDIENCE:  Small business owners and senior staff

TIMING:  1 - 2 hours (depending on depth of conversation)

Where to start?   Fill in our Contact Form and we'll be in touch.  Let's start the conversation...