"How can money be the root of all evil, when shopping is the cure for all sadness..." Elizabeth Taylor
We're giving away SIX copies of Jingle Bells Christmas Sells!
Just scroll down to the bottom of the page and fill in your details in the Keep In Touch box - bottom right hand corner. Winners notified on Monday!
Christmas never seems to be far away when you work in retail. No sooner has last year's festivities been wrapped up and the Christmas Sale is done and dusted, than thoughts start turning to the next round of Christmas fun. But, in the flurry of activity, crucial steps can often be overlooked as pressure mounts and retailers grow accustomed to the monotony of year in, year out in-store preparations.
It is one of the most important trading periods of the retail year. The impact it has on sales will vary with each retail sector but whichever sector you belong to, it is critical that you maximise the sales potential of this peak festive season.